![]() ![]() While there is no official word just yet on Sam actually being Bixby’s replacement, the story goes that Lightfarm made Sam following a partnership with. Users can now submit voice samples that Bixby can employ to train a synthetic voice model mimicking them, though only in Korean right now. Sam appears to be the creation of the visual production firm Lightfarm, where a now-deleted page filed under ‘Samsung Virtual Assistant’ had several renders and photos of Sam published. I am doing this short review to find out who Sam is, and whos behind this amazing character design covering the. The Custom Voice Creator feature is part of the Text Call service Bixby released last year as a text-to-speech and speech-to-text tool for answering the phone. Meet 'Samantha' the virtual reality assistant attributed to Samsung. V c bn c gi tn Sam (Samantha) l mt tr l o 3D (3D Virtual Assistant) c cng ng mng gn cho Samsung nhng d ni nh cn trn mng x hi trong vi ngy qua thc t 'c ta' khng phi l gng mt i din chnh thc cho thng hiu ny. For instance, the AI recently received new features allowing users to teach the voice assistant to deepfake their voice when answering phone calls. The rumor that Samsung was going to ditch or sell Bixby has died down of late, and seems especially unlikely after Samsung’s recent upgrades to its voice assistant. ![]() Instead, she now runs Samsung’s virtual blog and posts videos about its products. The biography does tease that Sam “started as an assistant in Samsung’s training team,” but nothing more about her role as a potential replacement for Bixby replacement. The website highlights Sam’s interest in video games, especially Fortnite, and seems to be aimed at becoming a virtual influencer to promote Samsung and its partners. Sam apparently lives in Brazil and runs her blog to share insights on tech and other subjects as an “up-to-date Gen Z girl,” as Samsung calls it.ĭespite the recent explosion of generative AI characters and interactive chatbots, Sam appears to be solely a visual fiction overlaying content created by people working for Samsung. ![]() The 3D virtual human, created with a mix of Adobe and other editing software applied to photographs and digital paintings, has made her reappearance on her own page on Samsung’s Brazilian website. Samsung’s virtual assistant character was discovered on a webpage built by Lightfarm Studios and the Samsung-owned Cheil Agency to showcase the character, now available only through the Wayback Machine. As first discovered on Twitter, Lightfarm Studios and the Samsung-owned Cheil Agency showcased the three-dimensional character in a since-deleted webpage available only through the Wayback Machine. Samsung's Sam Virtual Assistant to Arrive Soon and Here's the New 3D Version's First Look Griffin Davis, Tech Times 01 June 2021, 12:06 pm Samsung is allegedly working on its new virtual. Now, the avatar has emerged as a digital blogger and influencer - but only in Brazil. on Jat 4:30 pm Samsung may be creating a new virtual assistant named Sam that may accompany, or possibly replace, Bixby. Bixby on the other hand has been present on Samsung devices since its launch on the Galaxy S8.Samsung’s three-dimensional mascot Sam caused a brief frenzy of interest a couple of years ago, with some speculating Sam would serve as a replacement for Bixby. The company’s non-conversational voice assistant, S Voice who pre-dates Bixby was retired in June 2020. Sam was an incredible partnership between the Cheil Agency and Lightfarm, and we are thrilled to be part of this project!” Lightfarm said of the project. “Throughout the process, the team devoted itself to developing realistic materials, mainly for the character’s hair and clothing, so that Sam appeared aesthetically pleasing. For the record, Samsung has not announced Sam as an official character for them, nor have they dropped any hints that they’ll be replacing Bixby. Take note though that they acknowledged Cheil Agency as one of their collaborators for the project, which is an advertising firm under the Samsung group, so we could be wrong there. But unless Samsung is looking to surprise the tech industry with an unannounced re-imagining of one of the core components of their products, we’re going to assume that the Samsung Sam character was made by Lightfarm by their own volition, and as more of a “hey look what we did for your product” than an actual announcement from the brand. Lightfarm is a multi-award-winning visual arts production house recognized by Cannes and is a winner of the LIA Grand Prix. ![]() Aside from the renders, Lightfarm has also provided a short test clip of Sam in action. ![]()
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